Committees

Get involved!
All CFO Council members are encouraged to join a committee. Brief descriptions and approximate time commitments for each committee appear below. To join, or to get further information, just contact CFO Council Program Coordinator

Communications Committee

Mission – Provide oversight for valuable website content and other communication tools while ensuring the visibility of the Council is prominent throughout the credit union industry.

Key Functions –

Ensure list serve functions as a respectful networking environment.
Ensure web content and design as a top-of-mind resource for member needs.
Support Councils Connect as an avenue for cross-council social networking.
Ensure quality networking opportunities at other industry events and assist the conference committee with input on conference networking activities.
Facilitate articles for publications including providing input on CUNA's annual E-Scan.
Monitor and promote the overall reputation and visibility of the Council throughout the industry, i.e. press releases.
Manage file library and ensure material remains relevant.

Time Commitment – Average of one to two hours per month over the course of the year, including bi-monthly conference calls of 60 minutes each.

Annual Goals – The CFO Council Communications Committee has the following goals for 2010:

Revisit website content and design
Post articles on current topics to website
Promote the integrity of the use of member list serve
Provide input to Credit Union Magazine and other industry publications
Increase visibility of Council throughout credit union industry
Encourage the use of Zoomerang web polls
Update content of file library

Action Items – To achieve those goals the following activities/timing will take place, with the support of the committee members and CUNA staff –

Committee Members:

CUNA Councils Staff Support:
Christopher Morris – Communications and Web Resources Manager cmorris@cuna.com
Edith Thayer – Membership and Communications Coordinator ethayer@cuna.com

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Conference Committee

Mission – To create the premier conference for finance executives in the credit union industry by organizing an event that is well attended, achieves high ratings from attendees for content and networking, and meets or exceeds budgeted financial targets.

Key Functions –

Identify the conference theme, direction and speakers
Identify topics for the agenda that are timely and relevant to Council members
Identify and contact speakers that can cover desired topics
Provide feedback and suggestions on potential networking, social activities and other value-added benefits for attendees
Promote the conference to members and other potential attendees
Assist speakers in clarifying session content and direction
Introduce speakers during the conference
Identify and contact vendors for conference sponsorships.

Time commitment – 12-15 conference calls (60 minutes each). Commitment starts at the close of the previous year's conference. Much of the work takes place 10 – 4 months prior to the conference date.

Annual Goal – The CFO Council Conference Committee has the following goals for 2010:

Achieving a minimum overall satisfaction rating of 4.0 on a scale of 1-5;
177 paid conference attendees; $165,000 in income from conference sponsors.

Action Items – To achieve those goals the following activities/timing will take place, with the support of the committee members and CUNA staff –

Mark your calendar completed and sent by end of November 2009
Conference format determined and session topics identified by December 2009
Online registration and preliminary information available on-line by early January 2010
Speakers confirmed, agenda completed and promotional pieces mailed by early January 2010
Assignments made for introducers / moderators by May1, 2010
Initial contacts to potential sponsors by July 2009 – March 2010; follow-up contacts and commitments from current sponsors by November 2009.

Committee Members:

CUNA Councils Staff Support:
Cheryl Sorenson - Manager, Conference & Meetings csorenson@cuna.coop
Bobbi Bischke - Associate Manager, Special Programs bbischke@cuna.coop
Deb Verdecchia - Conference and Meetings Coordinator dverdecchia@cuna.coop

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Education Committee

Mission – Develop, review and promote finance-related educational resources for Council membership.

Key Functions –

Produce White Papers, Financial Flashes, Webinars and Virtual Roundtables to provide education to Council members.
Work with CUNA and Council staff to raise the awareness of educational resources with Council members, potential members and individuals eligible for CFO Council scholarships.
Collaborating with CUNA's Center for Professional Development to evaluate educational curricula, webinars, schools and certification program.
Review /provide input on educational and research publications.
Present at or monitor educational programs.

Time Commitment – Varies depending on established goals. Quarterly conference calls (60 minutes each) plus 1-4 additional hours per month throughout the year, more if an individual is involved in monitoring or presenting.

Annual Goals – The CFO Council Education Committee has the following goals for 2010:

Produce at least 6 educational pieces through the year, ideally, one of each type.
Provide input on curriculum of CUNA's Financial Management School (Parts 1-3)
Have a presence at finance-related live events conducted by CUNA.

Action Items – The CFO Council education committee has the following goals for 2010:

Committee Members:

CUNA Councils Staff Support:
Ellis Waller – Manager, Memberships ewaller@cuna.coop
Edith Thayer – Membership and Communications Coordinator ethayer@cuna.com

CUNA Center for Professional Development Staff Support:
Shawn Lanier- Manager Instructional Design slanier@cuna.coop

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Membership Committee

Mission – To a ttract new members and retain current members.

Key Functions – Develop strategies and take actions that foster membership involvement, retention and growth.

Support efforts to attract and retain members
Determine actions/resources to increase and enhance member involvement in Council activities such as subcommittees
Determine actions/resources to increase member benefits including member recognition programs such as the outstanding volunteer award and tenure awards
Manage scholarship program
Promote Council memberships at industry events
Leverage league relationships
Coordinate Member surveys as needed

Time Commitment – Quarterly conference calls (30-60 minutes each). Additional time to conduct phone calls, e-mails and other contacts as determined by the committee.

Annual Goals – The CFO Council membership committee has the following goals for 2010:

1,000 paid members by year end with a stretch goal of 1,025 members
85% Member Retention
Distribution of $35,000 in scholarships to include the CUNA CFO Council Conference, Economics & Investment Conference, CUNA CPD Financial Management School
Examine demographics for segmenting members according to their needs
Evaluate member on-boarding program

Action Items – To achieve those goals the following activities/timing will take place, with the support of the committee members and CUNA staff –

Retention: E-mails, phone calls or letters need to be made to all non-renewed parties during January – April 2010.

Member promotion: Membership promotional mailings are to go out in fourth quarter of 2009 and first quarter of 2010 and in conjunction with conference promotional mailings. Additional mailings that promote the CFO Council to go to prospects that attend other CUNA events during the year (CUNA Management School; Financial Management School; Economics & Investment Conference).

Member Involvement: Contact new members personally during the first 2 months after they have joined and after 6 months to welcome them, answer questions, encourage participation and solicit feedback. This is an ongoing activity, but most heavily needed during January – June timeframe.

Committee Members:

CUNA Councils Staff Support:
Ellis Waller – Membership Manager ewaller@cuna.coop
Edith Thayer – Communications and Membership Coordinator ethayer@cuna.coop

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Regulatory Committee

Mission – To remain alert to potential regulatory, legislative and accounting standard issues related to the credit union finance professional's position and to provide educational resources to assist council members in commenting on those issues .

Key Functions –

Collaborating with Council administration, CUNA Washington staff, NCUA and other sources to identify opportunities for comment
Helping coordinate the collection of comments from Council membership
Generating awareness and action on issues of interest

Time Commitment – Operates on an as-needed basis. Plan 3-4 hours per month throughout the year, unless special issues arise.

Annual Goals – The CFO Council Regulatory Committee has the following goals for 2010:

Alert council members to relevant issues, make available educational resources where necessary and provide an opportunity for council members to express thoughts and concerns from a CFO or credit union perspective on position-relevant regulatory, legislative and accounting standard issues as they arise.
Raise the awareness of council members regarding non-position-relevant regulatory and legislative issues that warrant the attention and comments from credit unions in general.

Action Items – To achieve those goals the following activities/timing will take place, with the support of the committee members and CUNA staff:

Committee Members:

CUNA Councils Staff Support:
Christopher Morris – Manager of Communications and Web Resources cmorris@cuna.coop
Edith Thayer – Communications and Membership Coordinator ethayer@cuna.coop

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Partners in Finance Committee

Mission – To a ttract and retain sponsors (partners) for the annual Conference . Seek ways to increase more sponsorship opportunities for partners through website, webinars and other programs.

Key Functions – Develop strategies and take necessary actions that find new sponsors while nurturing existing sponsors allowing the council to meet or exceed our sponsor revenue goals for the annual conference.

Support efforts to attract and retain sponsors
Determine actions /resources to increase and enhance sponsor involvement
Conduct a post conference sponsor survey to measure satisfaction and discover new ideas to add value for the sponsors
Conduct a sponsor reception at the conference to celebrate and thank them for their support.
Review and recommend changes to augment current sponsor agreements or benefits

Time Commitment – Quarterly conference calls /year (30-60 minutes each). Additional time to conduct phone calls, e-mails and other contacts necessary to acquire new and retain existing sponsors.

Annual Goals – The CFO Council Partners In Finance Committee has the following goals for 2010:

$165,000 in CUNA M & BD Conference sponsorship revenue
Achieving a minimum overall satisfaction rating of 4.0 on a scale of 1-5 for conference partners

Action Items – To achieve those goals the following activities/timing will take place, with the support of the committee members and CUNA staff --

Committee Members:

CUNA Councils Staff Support:
Bobbi Bischke – Associate Manager, Special Programs bbischke@cuna.coop

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Committees

Communications Committee

Conference Committee

Education Committee

Membership Committee

Regulatory Committee

Partners in Finance Committee