Agenda

1:00-
4:00 p.m.

PRE-CONFERENCE WORKSHOPS:
(additional fee required)

Building a Better Bean to Count: Innovation Best Practices
Denise Gabel, Chief Innovation Officer, Filene Institute, Madison, WI
~ Sponsored by Harland Clarke & CUNA Strategic Services

There isn’t a single investment an organization can make with a greater average return than innovation. The “I” word gets thrown about so loosely in financial services, however, most executives view the search for innovation as the operational equivalent of snipe hunting. After failed attempts at failed definitions of innovation, it’s easy to wonder, “Why bother with innovation?” Denise Gabel, Chief Innovation Officer at the Filene Institute, will describe how meaningfully unique ideas can help your credit union stand out, have fun, and become more profitable. You’ll learn what innovation is (and what it isn’t), how to manage an innovation pipeline, rapid prototyping, and where to look for new ideas.

Using the IRR Model to Build Effective Balance Sheet Strategies
Tom Bowers, VP Client Services, ZM Financial Services, Chapel Hill, NC
~ Sponsored by Kohl Advisory Group

Many ALCO teams see the opportunities and challenges to embedding an IRR model into decision-making as presenting the next great frontier in ALM.  Attendees will learn how to progress their analytics beyond pure compliance reporting to proactive design of the risk/reward dynamic.  Topics to be examined in depth include the building blocks underlying robust risk culture, strengths and weaknesses to traditional mismatch controls plus key rate duration, a tool that characterizes your economic value "gap".

This workshop is intended for participants possessing intermediate or higher-level experience with balance sheet management concepts.

ORIENTATION FOR FIRST-TIME ATTENDEES

We invite all conference first-time attendees to join us at this event. Meet the CFO Council executive committee and find out what our conference is all about.

7:15–
8:00 a.m.

BREAKFAST - Visit with Sponsors
~ Sponsored by BOSC, Inc.

8:15–
9:15 a.m.

KEYNOTE ADDRESS

Leaders:  Get Out of The Way!
Walter Bond, Business Expert, Life Coach, Medina, MN
~ Sponsored by CUNA Mutual Group

Think about it for a moment—have you ever met a person that enjoys being bossed around? The most common form of leadership is micro-management—which is destructive, expensive and an organizational buzz kill. Most leaders micro-manage because they have never been sufficiently trained on “how to lead.”

9:45 –
11:00 a.m.

BREAKOUT SESSIONS

Interchange, Now What? (session repeats)
Chris Joy, Director, Strategic Consulting and Norm Patrick, Director Strategic Consulting, PSCU Financial Services, St. Petersburg, FL
~ Sponsored by Intuit Financial Services & CUNA Strategic Services

The only thing that’s certain in the financial markets today is change. Credit union CFOs need to pay special attention to impending regulations governing interchange as well as other recent regulatory actions affecting card portfolios.  This presentation will discuss how those regulations have and will impact debit as well as credit, and how financial credit unions can remediate through to continue their growth trajectory.

Developing and Understanding a Multi-Dimensional Loan Portfolio Analysis (session repeats)
Steve Miller, Director of Operations/Senior Analyst, Twenty-Twenty Analytics, Coral Gables, FL
~ Sponsored by Corporate One FCU

This session discusses the steps necessary to develop a Multi-Dimensional Portfolio Analysis (MDPA) that will meet regulatory requirements as well as provide management with a tool to manage their portfolio.  Topics covered will include best practices for sharing MDPA results with regulators, auditors and Supervisory Committees; tailoring an MDPA to your specific credit union’s needs, incorporating economic factors in the measurement of risk and examples of how credit unions have used MDPA’s to better manage their portfolio.

ALM Modeling: Avoiding the Pitfalls of Model Risk Management (session repeats)
Mike Guglielmo, Managing Director, Darling Consulting Group, Newburyport, MA
~ Sponsored by CheckAlt Payment Solutions

Market volatility, increased levels of balance sheet complexity and greater uncertainty have examiners and auditors paying closer attention to ALCO decision-support tools and processes with greater scrutiny.  Whether the ALM modeling process is in-house or outsourced , it is important that you understand and participate in the ongoing management of the key elements that go into the process and the potential inherent risks.

Session attendees will gain insight into effective ALM model-risk management practices including latest trends and techniques in ALM modeling, modeling dos and don’ts, tips for substantiating key assumptions, preparing for regulatory examination or audit and managing regulatory expectations.

Executive Warfare: Making it to the Very Top (session does not repeat)
David Hilton, Ph.D., President, Founder, D. Hilton Associates, Inc., The Woodlands, TX
~ Sponsored by Morgan Keegan & Co, Inc.

Every CFO knows they will have to add operational experience to their resumes to reach the next level; but there’s no guarantee that experience alone will get the job.  David Hilton will provide insights into how CFOs should prepare for a CEO position.  Fast-paced presentation that includes hiring stats from D. Hilton’s proprietary executive search database, anecdotal stories of what and what not to do in an interview; and tips to present your qualifications in the best manner possible.   

11:15 a.m. –
12:30 p.m.

BREAKOUT SESSIONS

Interchange, Now What? (session repeats)
Chris Joy, Director, Strategic Consulting and Norm Patrick, Director Strategic Consulting, PSCU Financial Services, St. Petersburg, FL
~ Sponsored by Intuit Financial Services & CUNA Strategic Services

The only thing that’s certain in the financial markets today is change. Credit union CFOs need to pay special attention to impending regulations governing interchange as well as other recent regulatory actions affecting card portfolios.  This presentation will discuss how those regulations have and will impact debit as well as credit, and how financial credit unions can remediate through to continue their growth trajectory.

Developing and Understanding a Multi-Dimensional Loan Portfolio Analysis (session repeats)
Steve Miller, Director of Operations/Senior Analyst, Twenty-Twenty Analytics, Coral Gables, FL
~ Sponsored by Corporate One FCU

This session discusses the steps necessary to develop a Multi-Dimensional Portfolio Analysis (MDPA) that will meet regulatory requirements as well as provide management with a tool to manage their portfolio.  Topics covered will include best practices for sharing MDPA results with regulators, auditors and Supervisory Committees; tailoring an MDPA to your specific credit union’s needs, incorporating economic factors in the measurement of risk and examples of how credit unions have used MDPA’s to better manage their portfolio.

Innovative Payment Solutions (session does not repeat)
Mario Shiliashki, Group Head, Innovative Platforms, MasterCard Worldwide, Purchase, NY
~ Sponsored by Harland Clarke & CUNA Strategic Services

Join us in this session as we discuss the relevant payment innovation trends in the marketplace. As there are many considerations issuers need to be mindful of when meeting the evolving needs of their Members, we will review both traditional and disruptive payment solutions in market and the potential implications for financial institutions. Join us to find out what is on the horizon in the world of innovative payment solutions!

ALM Modeling: Avoiding the Pitfalls of Model Risk Management (session repeats)
Mike Guglielmo, Managing Director, Darling Consulting Group, Newburyport, MA
~ Sponsored by CheckAlt Payment Solutions

Market volatility, increased levels of balance sheet complexity and greater uncertainty have examiners and auditors paying closer attention to ALCO decision-support tools and processes with greater scrutiny.  Whether the ALM modeling process is in-house or outsourced , it is important that you understand and participate in the ongoing management of the key elements that go into the process and the potential inherent risks.

Session attendees will gain insight into effective ALM model-risk management practices including latest trends and techniques in ALM modeling, modeling dos and don’ts, tips for substantiating key assumptions, preparing for regulatory examination or audit and managing regulatory expectations.

1:45 –
4:15 p.m.

MINI WORKSHOP 1
Merger Madness…Is Your Credit Union Prepared?
Randie Dial, CPA/ABV, ASA, CMEA, Senior Manager, Clifton Gunderson, LLC, Indianapolis, IN
Toby Lawrence, CPA, Partner, Clifton Gunderson, LLC, Cedar Rapids, IA
Ben Miller, Partner, Clifton Gunderson, LLC, Denver, CO
Bryan Mogensen, CPA, Partner, Clifton Gunderson, LLC, Phoenix, AZ
~ Sponsored by McGuire Performance Solutions, Inc.

This mini-workshop will walk participants through a merger step by step and provide the necessary education regarding the new accounting and valuation rules for credit unions.  This session is crucial for credit unions anticipating future mergers and will highlight how the Net Worth Ratio and Allowance for Loan Losses are impacted by the merger process.  This session will also include some examples of real life problems and issues that mergers have caused and how you can best avoid them…don’t miss it!!!!

MINI WORKSHOP 2
ROC: Return on Collaboration
How Collaboration is Driving the Bottom Line and Member Value for Credit Unions
Lisa Renner, President/CEO, CU Holding, Inc., Lenexa, KS
~ Sponsored by Maps Advisory Services and CU Insurance Alliance

Learn from an industry leader how collaborative business models (CUSOs) are blazing the trail to new revenue streams, lower operating expenses and increased member value for credit unions.  CUSOs are the industry’s business model for collaboration. Who are they? What are they returning to credit unions’ bottom line? What are the benchmarks for success? How can your credit union start cashing in on the industry’s new currency--collaboration?

3:00–
4:15 p.m.

MINI WORKSHOPS CONTINUE

WELCOME CENTER OPENS
Conference Registration
Sponsor Area
Internet Cafe

7:45 –
9:00 a.m.

GENERAL SESSION

Credit Union Industry Update
Bill Cheney, President/CEO, Credit Union National Association, Washington, DC
~ Sponsored by National Credit Union Foundation

With credit unions at a turning point, Mr. Cheney will deliver sensible leadership advice as he discusses the state of our industry.  This session will provide an overview of what’s happening in Washington, DC that will undoubtedly impact credit union operations – and bottom lines – for years to come.

9:30–
10:45 a.m.

BREAKOUT SESSIONS

Investment Strategies for 2011 and Beyond (session repeats)
Ryan Hayhurst, Associate Partner, The Baker Group LP, Oklahoma City, OK
~ Sponsored by Elite Capital Management

This session will focus on what credit unions need to do now to prepare for the next rate cycle including specific investment strategies that can be employed to improve margin without adding unnecessary credit risk.  Topics will include:

• Developing An Investment Strategy For Successful Portfolio Management
• Build A Portfolio, Don’t Just Be Sold One
• Characteristics of Top Performance Portfolios
• Maximizing Performance in a Volatile Rate Environment
• Top Ways To Offset Future Assessments With The Investment Portfolio
• Where’s The Value in Today’s Market?

FASB and Accounting Updates (session repeats)
Robin Hoag, CPA, CMC, Financial Institutions Group Director, Doeren Mayhew, Troy, MI
~ Sponsored by Vining Sparks

Credit union financial reporting and accounting is consistently changing with the involvement of FASB projects, exposure drafts, IFRS integration, and the movement for modified standards for non-public companies.  Join this session to assess major changes and timing to determine the accounting developments affecting your credit union such as: leases, fair value, comprehensive income contingencies, ALLL, FASBs financial statement, and fair value measurement projects.

Shine on Leadership (session does not repeat)
Tina Gibson, President, So Savant, Midlothian, VA
~ Sponsored by PSCU Financial Services, Inc.

As a leader at your credit union, do you wonder if you’re really making a difference? In this inspirational and interactive session, you’ll hear the comments of USAF supervisors through their evaluations of a leadership class…35 years ago. You’ll discover that time doesn’t change what people really want from their leadership and that begins…and ends…with you.

Whether you serve our country or your credit union, you will take away leadership principles that are still very relevant today.

Driving Performance Excellence through the Malcolm Baldrige Model (session does not repeat)
James R. Beatty, PhD, CCP, SPHR, Professor, San Diego State University, San Diego, CA
~ Sponsored by TMG Financial Services

Looking for ways to effectively and efficiently meet your organization’s mission and achieve your vision?  Thousands of organizations use the Baldrige Criteria for Performance Excellence to guide their enterprises, improve performance, and get sustainable results.  This proven improvement and innovation framework offers your organization an integrated approach to drive performance, can be adapted to fit your unique challenges and culture, and help you evaluate performance, assess where improvements or innovation are most needed, and get results.  Gain an overview of the Baldrige Criteria, hear how using the criteria can enhance your executive intelligence, and gain access to Baldrige resources – real tools, resources, and best practices - that you can use to improve your organization’s performance.   

11:00 a.m. –
12:15 p.m.

BREAKOUT SESSIONS

Investment Strategies for 2011 and Beyond (session repeats)
Ryan Hayhurst, Associate Partner, The Baker Group LP, Oklahoma City, OK
~ Sponsored by Elite Capital Management

This session will focus on what credit unions need to do now to prepare for the next rate cycle including specific investment strategies that can be employed to improve margin without adding unnecessary credit risk.  Topics will include:

• Developing An Investment Strategy For Successful Portfolio Management
• Build A Portfolio, Don’t Just Be Sold One
• Characteristics of Top Performance Portfolios
• Maximizing Performance in a Volatile Rate Environment
• Top Ways To Offset Future Assessments With The Investment Portfolio
• Where’s The Value in Today’s Market?

Project Management: An Art and a Science (session does not repeat)
~ Sponsored by OnlineALM.com by ZM Financial Systems
Timothy Boggess, PMP, Director, IT Program Management, Lowe’s,
Moorseville, NC

The art:  Focus on people, relationships and leadership

The science:  Project management overview, core methodologies, when to leverage project management tools, and common traits that drive successful projects

Is the Credit Union Business Model Sustainable? MBA Thesis/Capstone Project National University, School of Business and Management (session does not repeat)
Anne Legg, VP Marketing, Cabrillo CU, San Diego
~ Sponsored by TMG Financial Services

Challenge: What needs to change for the current Credit Union business model to successfully navigate in a climate of regulatory reform, consumerism, commoditization of products, regionalization of brands, downward pressures on NIM and competition from non-traditional providers.

Anne will demonstrate how integrating important strategies and principles like Blue Ocean Strategies, the DuPont method using the Sustainable Growth Model; and models developed by CUNA Mutual and Filene can help to identify future keys to success of our cooperative model

FASB and Accounting Updates (session repeats)
Robin Hoag, CPA, CMC, Financial Institutions Group Director, Doeren Mayhew, Troy, MI
~ Sponsored by Vining Sparks

Credit union financial reporting and accounting is consistently changing with the involvement of FASB projects, exposure drafts, IFRS integration, and the movement for modified standards for non-public companies.  Join this session to assess major changes and timing to determine the accounting developments affecting your credit union such as: leases, fair value, comprehensive income contingencies, ALLL, FASBs financial statement, and fair value measurement projects.

1:45–
2:00 p.m.

NETWORKING BREAK - Visit with Sponsors

3:00–
3:30 p.m.

8:30 –
10:00 a.m.

GENERAL SESSION

Leadership Strategies for a New Era
Mark Sievewright, Corporate SVP, FiServ, Brookfield, WI
~ Sponsored by Diebold, Inc. & CUNA Strategic Services

There’s a transformation underway in the U.S. financial services industry. Driven by profound changes in the economy, consumer demographics, the regulatory environment and technology, this transformation will have a dramatic effect on how credit unions do business and how they strategize and collaborate around products, services, and information. Credit union members - businesses and consumers, alike - are redefining what it means to be empowered and connected through a growing array of electronic devices and applications. Additionally, new generations of consumers are bringing with them new preferences, new thinking and new ways of doing business. This session will highlight the changes underway, the implications for credit unions and the leadership strategies they need to pursue.

CLOSING GENERAL SESSION

Rich Thinking
Tim Richardson, CSP, Author, Knoxville, TN
~ Sponsored by Credit Union National Association

This session is based on Tim’s research for his popular book Transformation Thinking (Putnam/Berkley). Tim believes that how you respond to this environment of unprecedented change will determine either the demise or destiny of your organization. It’s simple--change or die. Tim shows you how to change positively and how to use change to motivate your organization to move forward. Proven tips and techniques to increase workplace innovation, inspire competition, and produce new approaches are given in this highly participatory and innovative session. Attendees acquire ideas that can be used immediately to produce new thinking, idea generation, and change strategies.