16th Annual
CUNA CFO Council Conference
May 16-19, 2010
Roosevelt Hotel | New Orleans, LA
Continuing Professional Education (CPE) Credits CUNA is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State Boards of Accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be addressed to the National Registry of CPE Sponsors, 150 Fourth Avenue North, Nashville, TN, 37219-241. Web site: www.nasba.org.
CPE Credits: You can earn 3 group-live CPE credit hours for one of the pre-conference workshops and 18 group-live CPE credit hours for the CFO Conference. No advance preparation is required.
Personalities in the Workplace Mike Jones, President, Discover Leadership Training, Brookshire, TX ~ Sponsored byMoneyGram and CUNA Strategic Services
Personalities in the Workplace provides participants with experiential training that helps them understand themselves better which in turn allows them to better understand others. Understanding others is key to building effective relationships with all team members. Also during this Breakout Session, Mike Jones will emphasize the importance of personal responsibility and accountability and how that will create new possibilities in your office.
Benefits from attending Personalities in the Workplace:
Understand yourself better
Understand others better
Influence, empower and enroll people to follow you
Understand the communicative process
Create an environment where results are delivered
NCUA 5300 Call Report Kevin Durrance, EVP/CFO, Georgia FCU, Duluth, GA ~ Sponsored byKohl Advisory Group
This session will provide interpretation and instruction on the latest rules and guidelines of the NCUA 5300 Report. The session will also provide an opportunity for CFOs and other finance professionals to ask questions specifically relating to their individual ‘problem areas,' or areas in which they seek further clarification. A survey will be conducted to the entire CFO Council Membership a few weeks before the conference to gauge the areas of interest.
Don't spend Sunday afternoon alone! Join some of your fellow CFO peers on a self guided walking tour of the French Quarter. We will meet at 1:00 p.m. in one of the hotel suites (w e do not have a room number to provide at this time, but the hotel will give you a card with everything you need to know when you check in ). We' ll have some light snacks and beverages, get to know each other and then begin our walk. One group will leave around 1:30 p.m. and the next group around 2:00 p.m., just in case we have some late arrivals. This adventure is completely casual but we do encourage you to wear comfortable walking shoes. There is no additional cost to you, just a chance to begin networking early on while exploring the sites and sounds of New Orleans.
We invite all conference first-time attendees to join us at this event. Meet the CFO Council executive committee and find out what our conference is all about.
6:30-
8:00 p.m.
WELCOME RECEPTION - visit with sponsors Open to all conference attendees
See First, Understand First, Act First: Leadership and Preparedness in the 21st Century
Lt. General Russel Honore', (Ret.) ~ Sponsored byCUNA Mutual Group
Gen. Russel Honoré was widely hailed by the media as the "Category 5 General" who led Task Force Katrina in the aftermath of the devastating hurricane. A no-nonsense and authentic leader, Russel Honoré shares his deeply-held principles for operating in the NEW NORMAL - a world where unpredictability and volatility are ever present. Always delivered with his trademark Creole wit and candor, Honoré's engaging talks connect with audiences of all types and highlight;
Developing a Culture of Preparedness
The Difference Between "Leadership" and Management
Leaders Take Care of Their People
The Art of Getting Things Done (a.k.a. - mission execution)
The Power of Moving Together Simultaneously (lessons from geese)
As an American hero after Katrina, Gen. Honoré is raising awareness across the country on preparedness and the need to think to "the left side of disaster." As a 37-year US Army veteran and three-star general responsible for training 430,000 soldiers for deployment, Gen. Honoré on leadership shows how open communication, caring and trust from the top will transform your group into a high performance unit.
9:15–
9:45 a.m.
NETWORKING BREAK - Visits with Sponsors ~ Sponsored byMorgan Keegan
9:45 –
11:00 a.m.
BREAKOUT SESSIONS (all sessions repeat)
Update on FASB and Other Accounting Issues Michael Sacher, Principle, Sacher Consulting, Pacific Palisades, CA ~ Sponsored byBrookwood Capital
In recent years, a number of new Statements have been issued by the Financial Accounting Standards Board which will have a continuing impact on the financial services industry. This session reviews recently published Statements of the FASB that are most applicable to credit unions, as well as accounting “Hot Topics.” This session is a must to keep you on top of the changes in the world of accounting. Join us for a look at accounting standards, present, and future.
Non-Interest Income Strategies Fabio Biasella, VP/Managing Director, Strategic Advisory Services, Raddon Financial Group, Lombard, IL ~ Sponsored byIntersections and CUNA Strategic Services
Take a look at the most effective non-interest income strategies including: driving and protecting debit card revenue streams; and driving interchange revenue from your credit card base. Key takeaways include:
Learn about the trends and strategies in NSF income.
Find out how to examine and manage an effective fee structure.
Gain ideas for improving Interchange income.
Advanced ALM Techniques Charley McQueen, President, McQueen Financial Advisors, Inc., Royal Oak, MI ~ Sponsored byO.M. Financial Group
Strategies to be successful in a rising interest rate environment through the use of techniques to protect and enhance your income. We will discuss basic risk mitigation strategies such as borrowings and continue on to discuss more complex strategies through the use of swaps and derivatives.
Balance Sheet Management Strategies to Optimize the Risk/Reward Tradeoff Brian Hague, President/CEO, CNBS, LLC, Overland Park, KS ~ Sponsored byOfficeMax and CUNA Strategic Services
This breakout session will explore recommended balance sheet management strategies for credit unions. After a brief economic overview and interest rate forecast, several sample credit union balance sheets will be analyzed for appropriate lending, investing and liability management strategies. One scenario will include a special discussion of suitable wholesale funding strategies.
At this year's membership luncheon, CFO Council members that have completed five or more years of membership will be recognized for their dedication and support. A brief CFO Council membership report will also be presented.
1:30–
1:45 p.m.
NETWORKING BREAK - Visits with Sponsors
1:45 –
2:45 p.m.
MINI WORKSHOP 1 Merger Surprises: Beyond the Debits and Credits Wilma Wells, CFO, Genisys CU, Bloomfield Hills, MI, Norm West, CFO, Alaska USA FCU, Anchorage, AK Ashlee Micale, SVP/CFO, Public Service CU, Denver, CO and Scott Waite, SVP/CFO, Patelco CU, San Francisco, CA ~ Sponsored byMcGuire Performance Solutions, Inc.
Join us as a panel of veteren CFOs share their experiences that go beyond the traditional debits and credits of mergers and acquisitions. Topics of the discussion will relate to valuation issues, management issues, condemned buildings, etc. There will also be time for you to ask questions of each panelist.
MINI WORKSHOP 2 Finding the Ideal Capital in Changed Economic, Financial, and Competitive Markets Dr. Harold Sollenberger, Professor Emeritus, Michigan State University, East Lansing, MI ~ Sponsored byCNBS LLC
Current economic, financial market, and competitive conditions are placing significant stress on credit union earnings and capital adequacy. Given these changed risks, the age-old question still remains: How much capital is enough? The risks may have changed, but the process of finding a credit union's ideal capital remains the same.
The suggested approach is an assessment of all risks facing a credit union – heavily dominated by a financial perspective. During the session, we will walk through a process of consensus building – aiming at agreeing upon and setting a target capital percentage or range. The process involves both key management team members and the board of directors. This ideal capital level becomes the starting point for strategic planning and is reviewed annually for changed conditions and perceptions. The process includes assessing risks in eight categories, each with numerous subcategories. The range of categories goes from the traditional credit and liquidity risks to technology and leadership risks.
This tool has been tested in numerous credit unions. The new economic realities of the past 24 months have incorporated into the process and the risk categories. It remainss a powerful tool to assess risk, to encourage discussion about risk, to educate members of the board and management, and to give direction to strategic planning efforts.
We'll have beads, masks and authentic New Orleans cuisine, but most importantly another great opportunity to network with your peers. Join us on Monday evening at 5:30 p.m. for a networking mixer. You'll be able to chat with your peers about all of the important issues facing credit unions and the financial industry today while enjoying great food and drinks. To keep things interesting, expect a few prizes along the way! We'll leave you plenty of time that evening to explore and enjoy all New Orleans has to offer.
Dueling Economists Bill Hampel, SVP/Chief Economist, Credit Union National Association, Washington, D.C. and Mike Schenk, VP Economics & Statistics, Credit Union National Association, Madison, WI ~ Sponsored by CUNA E-Scan Report and CUNA Pressing Economic Issues Series
What's in store for credit unions through 2010 and beyond? Join us for this session as two of CUNA's top economists give us their views on the future. Sometimes they agree, sometimes they don't…
ALCO Best Practices (session repeats) Emily Hollis, Partner, ALM First Financial Advisors, Dallas, TX ~ Sponsored byTMG Financial Services
Emily will explore the regulatory and best practices landscape relating to Asset Liability Management reporting and analytics, and common audit and examination findings. She will suggest minimum reporting and analysis requirements, assumptions that should be used in this economic environment and how often they should be updated, and examples of ‘best practice' ALM reporting for ALCO and the Board. In light of the current economic environment, Emily will also discuss the various options with borrowings as it relates to reducing interest rate risk.
Top 10 Best Practices at Financial Institutions (session repeats) Bill Goedken, President/CEO, Goedken Consulting Group, LLC, Sadavia, CO ~ Sponsored byIntuit Financial Services and CUNA Strategic Services
With the turmoil in financial markets, and growth and profitability strategies becoming more difficult, new ideas are needed to enhance the member experience. This session will show top ideas on growth, profitability, along with loan and deposit strategies for credit unions.
Predicting Delinquency (session repeats) Bill Vogeney, SVP/Chief Lending Officer, Ent FCU, Colorado Springs, CO ~ Sponsored bySunCorp
Is your delinquency going to improve over the next year? Bill will share some of his metrics for forecasting delinquency and charge-offs, including economic factors and portfolio mix, along with magnitude and frequency of loan losses. He'll also share ideas for 'leaks' in the collection process, causing your losses to be higher than they should.
Enterprise Risk Management (session does not repeat) Alan White, President, Vital Insights, Inc., Austin, TX ~ Sponsored byTraceSecurity and CUNA Strategic Services
This session has been designed to give credit union executives a concise summary of the background of ERM, the role Risk Assessment plays, and the steps needed to design and manage a successful ERM program.
Specifically, attendees can expect to:
Gain an overview of the industry data, trends and regulatory changes that are creating the need for ERM.
Obtain a working knowledge of the key components and objectives of an ERM program
Learn the process used by successful organizations to implement ERM, including risk assessments, mitigation strategies, and integration with internal audit.
Review a case study from a leading credit union that includes deliverables, timelines, resource requirements, and results.
Understand the roles and responsibilities of business unit managers, executives, risk managers, auditors and board members and their association with the ERM program.
Build the foundation that enables effective communication with external auditors, risk managers, and regulators.
ALCO Best Practices Emily Hollis, Partner, ALM First Financial Advisors, Dallas, TX ~ Sponsored byTMG Financial Services
Emily will explore the regulatory and best practices landscape relating to Asset Liability Management reporting and analytics, and common audit and examination findings. She will suggest minimum reporting and analysis requirements, assumptions that should be used in this economic environment and how often they should be updated, and examples of ‘best practice' ALM reporting for ALCO and the Board. In light of the current economic environment, Emily will also discuss the various options with borrowings as it relates to reducing interest rate risk.
With the turmoil in financial markets, and growth and profitability strategies becoming more difficult, new ideas are needed to enhance the member experience. This session will show top ideas on growth, profitability, along with loan and deposit strategies for credit unions.
Predicting Delinquency Bill Vogeney, SVP/Chief Lending Officer, Ent FCU, Colorado Springs, CO ~ Sponsored bySunCorp
Is your delinquency going to improve over the next year? Bill will share some of his metrics for forecasting delinquency and charge-offs, including economic factors and portfolio mix, along with magnitude and frequency of loan losses. He'll also share ideas for 'leaks' in the collection process, causing your losses to be higher than they should.
Profitability Information Can Save Your Credit Union – Can You Afford to Go Much Longer Without It? Joseph Prunty, President/CEO, CorePROFIT Solutions, Westchester, PA ~ Sponsored byPSCU Financial Services, Inc.
In this session, attendees will be provided with an overview of how to develop and analyze profitability information. A detail overview of best-in-class measurement techniques will be reviewed as well as anecdotes about how other credit unions have successfully used profitability information to improve ROA, drive net income lift and improve member satisfaction. Attendees will be provided with an opportunity to review their specific profitability needs and discuss goals in a one-on-one setting.
12:30–
2:00 p.m.
CAFÉ CONVERSATIONS
We've added even more networking time for you this year with our new Café Conversations! You'll be able to grab your lunch and join one of four different conversations each facilitated by a CUNA CFO Council member. Don't worry if you see more than one conversation that looks interesting to you. It's OK to get up and move between the discussions to hear as much as you'd like.
Topic 1: Small CU Ideas Exchange Facilitator:
Diane Tracy, VP Finance/IT, Horizons North CU, Northglenn, CO ~ Sponsored byTraceSecurity and CUNA Strategic Services
Topic 2: Continuation of Call Report Q&A Facilitators:
Kevin Durrance, EVP/CFO, Georgia FCU, Duluth, GA ~ Sponsored byMulti-Bank Securities
Topic 3: Maximizing ROA on Plastic Card Services Facilitator:
Jason Peach, CCUE, CFO, West Community CU, O Fallon, MO and Jason Scott, SVP Strategic Initiatives, TruWest CU, Scottsdale, AZ ~ Sponsored byCeto and Associates
Topic 4: Changes in Regulations and the Impact on Your Credit Union Facilitator: Michelle Denton, VP Finance/CFO, Pacific Marine CU, Camp Pendleton, CA ~ Sponsored byHarland Clarke and CUNA Strategic Services
2:00–
2:15 p.m.
NETWORKING BREAK - Visits with Sponsors
2:15–
3:15 p.m.
GENERAL SESSION
Leadership in the Decade of Transformation: 2010-2020 David Houle, Futurist, David Houle & Associates, Chicago, IL ~ Sponsored byDiebold, Inc. and CUNA Strategic Services
Humanity and most of its institutions will be transformed in the next 10-20 years, accelerating change, and causing disruption throughout our society. How will your institution respond? What leadership qualities will be essential to position your credit union to take advantage of this new era? Listen to David as he explores technological advances, the generational discussion of millennials and digital natives, how the work place will look drastically different in 10-20 years, and what leadership qualities will be needed in the times ahead.
3:15–
3:30 p.m.
NETWORKING BREAK- Visits with Sponsors
3:30–
4:30 p.m.
CASE STUDIES (sessions do not repeat)
Expense Management Best Practices and Ideas Jason Peach, CCUE, CFO, West Community CU, O Fallon, MO and Jason Scott, SVP Strategic Initiatives, TruWest CU, Scottsdale, AZ ~ Sponsored byCeto and Associates
We'll discuss recent expense management initiatives at our credit unions and provide a forum for participants to also share “best practices”. Topics will include: head count analysis (using peer analysis), branch management (identify closures and analyze post closure results), vendor contract management (RFPs and re-negotiation), and investigate outsourcing credit union functions (call center, collections, etc.)
The session will begin with a review of GAAP and other factors that form the foundation for the ALLL methodology currently used at Sharonview FCU. SFCU has $985M in assets, an 80% loan to asset ratio, and 73% of total loans are real estate loans (53% in first mortgages). Largely due to our heavy real estate loan concentration, we have a $26M TDR portfolio. We do not do business loans and therefore employ FAS 114 only as it relates to TDRs. Sharonview's methodology is evolving in the treatment of TDRs and Steve will review their latest iteration in accounting for them in the ALLL. The ALLL valuation for 3/31/10 will be reviewed in detail and Sharonview's ALLL policy is included with the handouts of the presentation.
Liquidity Contingency Planning
Francisco Nebot, CFO, SchoolsFirst FCU, Tustin, CA and Michael Faulwell, VP Treasury Services, SchoolsFirst FCU, Tustin, CA ~ Sponsored byMulti-Bank Securities
Discussion will include how to incorporate current interagency guidance into your daily operations, and we will walk you through the different risk areas while providing strategies to reduce those risks. In addition, we will include sample measurement, reporting tools and how to develop a contingency plan.
Legislative/Regulatory Update
Kathy Thompson,
SVP for Compliance and Legislative Analysis, Credit Union National Association, Washington, DC
In her 30 years doing government relations works for CUNA, Kathy Thompson says, "It's never been this bad -- pressure on the Share Insurance Fund, federal agencies cranking out new consumer regulations, and Congress trying to shape financial reform legislation." This session will provide an overview of what's happening in Washington, DC that may impact credit union operations -- and bottomlines -- for years to come, and a look at what's on examiners' minds these days.
After the Bailouts: Ten Keys to Success for the American Credit Union Movement in the Year 2010 and Beyond
Dennis Dollar, Principal Partner, Dollar Associates, LLC, Birmingham, AL ~ Sponsored by Raddon Financial Group
Former NCUA Chairman Dennis Dollar performs an in-depth assessment of the financial services industry after TARP, bailouts, NCUSIF premiums and corporate losses. He forthrightly addresses both the challenges and opportunities facing credit unions in the marketplace following the era of the bailouts. This “no holds barred” presentation is provocative but encouraging if the right steps are taken to shape the credit union position in this dynamic and changing market. Mr. Dollar takes his unique background in credit union leadership, regulation and as a leading credit union consultant and applies it to mapping the credit union future.
AFTER THE BAILOUTS will examine today's issues such as:
Have We Seen the End of Unanticipated Expenses?
Will there be a Corporate Credit Union System Going Forward?
Can Credit Unions Grow in Today's Market?
Is CRA Coming and How Should We Fight or Prepare?
Will Mergers Slow Down or Speed Up?
Is there a Break Coming in Regulatory Overkill?
Does the Cooperative Movement Have a Future?
Don't miss out on the discussion and insights that this far ranging and strategic presentation will provide. AFTER THE BAILOUTS will challenge any committed credit union leader to see the post-bailout era as an opportunity to enhance his or her footprint in the financial marketplace.
